Beautiful 20th Century Morley Hosiery Adverts

Morley stockings no date

John and Richard Morley originally came from a farming family near Nottingham. Towards the end of the 18th century they decided that a hosiery business could give them the wealth they hankered for. It was an industry burgeoning in Nottingham at the time. From the outset they demanded the finest quality and in return they paid the highest prices.

I & R Morley went on to supply stockings for royal occasions from the time of George IV to Queen Elizabeth II.

A book on the company’s history, produced nearly a century ago, talks of Morley goods being transported up the Amazon in native canoes, across the Andes by mule or llama and through the Himalayas on the back of a yak.

At the beginning of the 20th century their catalogue ran to 400 pages and contained somewhere between 40,000 and 50,000 items.

After WW2 the company prospered and was still reporting big profits in the mid 1960s. In 1968, however, the company was taken over by Courtaulds and became part of the Meridian group. After two hundred years it was the end of the Morley name.

I & R Morley of Nottingham showcard by Marie Stocquart 1920s

I & R Morley of Nottingham showcard by Marie Stocquart 1920s

Morley Nylons ad c.1955

Morley Nylons ad c.1955

Morley Stockings Picturegoer 15-11-1952

Morley Stockings ad from Picturegoer magazine, November 1952.

 

I & R Morley, hosiery showcard printed at the Curwen Press. 1926

I & R Morley, hosiery showcard printed at the Curwen Press. 1926

May 1931. Morley silk stockings

Morley Silk Stockings advert from May 1931.

Morley - 1953

Advert from 1953. Note the tagline ‘Always look for the name’.

Morley Nylons ad c.1955

Morley Nylons ad c.1955

 

 

1958 Morley Stockings ad

1958 Morley Stockings ad

1957 Morley Nylons ad

1957 Morley Nylons ad

1956 Morley Nylons ad

1956 Morley Nylons ad.

1952 Morley Stockings ad

1952 Morley Stockings ad

1951 Morley Stockings ad

1951 Morley Stockings ad

930 Morley Stockings

1930 Morley Stockings advert from Graphic magazine.

1944 Morley Stockings ad

A rather risqué wartime Morley Stockings advert from 1944.

1951 Morley Stockings ad copy

1951 Morley Stockings ad

Image of I&R Morley 18 Wood Street Factory Barbican

I&R Morley factory at 18 Wood Street where the Barbican now stands in the City of London, c.1925.

I & R Morley Threads Magazine c1952

I & R Morley Threads Magazine c1952

I&R Morley Nylon Stockings a magazine advert from 1955.

Morley Promenade Stockings ad c.1968.

Morley Promenade Stockings ad c.1968. The company was now owned by Courtalds.