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When Intrepid Spacemen Sold Cigarettes: Tobacco Advertising In The Cosmos

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Once upon a time, tobacco was taste of space and the future.

 

"A man's horizons may change overnight. His tastes don't. The man who wants the honest taste of fine tobacco finds it in a Lucky Strike- and he always will. This is the cigarette that made fine tobacco famous. the one with the taste no other cigarette can touch. Remember how great cigarettes used to taste? Luckies still do!"

“A man’s horizons may change overnight. His tastes don’t. The man who wants the honest taste of fine tobacco finds it in a Lucky Strike- and he always will. This is the cigarette that made fine tobacco famous. the one with the taste no other cigarette can touch. Remember how great cigarettes used to taste? Luckies still do!”

 

"Camels are 'standard equipment' with me, says Tom Floyd, taking off to check cold-room tests in actual flight."

“Camels are ‘standard equipment’ with me, says Tom Floyd, taking off to check cold-room tests in actual flight.”

"Lady astronaut? Betty Skelton, the first woman to participate in the rigorous astronaut tests, also holds more aviation and automotive records combined than any other person in history. Her cigarette- Camel. She appreciates Camel's easygoing mildness and rich, good taste. But most of all, she appreciates the real smoking satisfaction she enjoys every time she lights up."

“Lady astronaut? Betty Skelton, the first woman to participate in the rigorous astronaut tests, also holds more aviation and automotive records combined than any other person in history. Her cigarette- Camel. She appreciates Camel’s easygoing mildness and rich, good taste. But most of all, she appreciates the real smoking satisfaction she enjoys every time she lights up.”

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"All the world enjoys a Marlboro. For everyone knows the special quality of this fine American cigarette. Marlboro's full-flavored blend comes from the land that grows most of the world's best tobaccos. People everywhere have made it the best-selling cigarette in the famous Flip-Top box. For richer taste and a fine Selectrate filter try Marlboro. You get a lot to like, a lot to satisfy you."

“All the world enjoys a Marlboro. For everyone knows the special quality of this fine American cigarette. Marlboro’s full-flavored blend comes from the land that grows most of the world’s best tobaccos. People everywhere have made it the best-selling cigarette in the famous Flip-Top box. For richer taste and a fine Selectrate filter try Marlboro. You get a lot to like, a lot to satisfy you.”

"The Cigarette of the future in today's world. His firm, soft tip ... its pure white filter ... the unique flavor of True ... its original blue and white pack ... all True makes a different cigarette, cigarette exclusive ... the future in the world today! Discover the future. Smoke True."

“The Cigarette of the future in today’s world. His firm, soft tip … its pure white filter … the unique flavor of True … its original blue and white pack … all True makes a different cigarette, cigarette exclusive … the future in the world today! Discover the future. Smoke True.”

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"If aliens are smart enough to travel through space, why do they keep abducting the dumbest people on earth?"

“If aliens are smart enough to travel through space, why do they keep abducting the dumbest people on earth?”

 "A limited edition cigarette to celebrate the first international space link-up."

“A limited edition cigarette to celebrate the first international space link-up.”

In 1949, on the heels of Lucky Strike's 1931 ad campaign, "Do You Inhale?" and Philip Morris' 1942 campaign, "Inhale? Sure, all smokers do," P. Lorillard released a campaign for Embassy urging smokers to "Inhale [Embassy] to your heart's content!" Lorillard claimed that Embassy's extra length provides "extra protection." The faulty concept was that because the cigarette was longer, it was able to better filter out toxins, since it took more time for the smoke to reach the smoker's throat due to the long length through which it had to travel. In 1950, the Federal Trade Commission (FTC) investigators had decided that king-size cigarettes, like Embassy, contained "more tobacco and therefore more harmful substances" than are found in an ordinary cigarette. Lorillard's particular choice of clich�, "to your heart's content," was misleading at best . The phrase was meant to impart a sense of happiness and healthfulness. Of course, inhaling would not have made anyone's heart content; Instead, smoking has been recognized as a major cause of coronary artery disease, responsible for an estimated 20% of deaths from heart disease in the United States. Most ironically in the context of this advertisement campaign, a smokers' risk of developing heart disease is thought to greatly increase as his or her cigarette intake increases.

 

 

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