SuperMuff: Sex, sexism and bad puns sold cars and their part in the 1970s

IN the 1970s, sex sold cars. It also sold cars parts. As much as the pictures of festooned womanhood enticed car buyers, the words offered a saucy pun. (The marketeers at Thrush hotrod parts may want to scratch an itch an rethink the branding.) International Pickups, Miss Muffet’s “doors”, various working of “stacked”, “bodywork” and “nice sets” all made a man in the know titter. But the “Super Muff” surely takes the biscuit:

[imagebrowser id=5600]

 

Would you like to support Flashbak?

Please consider making a donation to our site. We don't want to rely on ads to bring you the best of visual culture. You can also support us by signing up to our Mailing List. And you can also follow us on Facebook, Instagram and Twitter. For great art and culture delivered to your door, visit our shop.